Welcoming Muttley’s Estate to the Wagg & Purr Family

Muttley's Estate catnip wine for cats and dogs, made in New Zealand

At Wagg & Purr, everything we do starts with a simple idea — our pets deserve a little more than the ordinary.

That’s why we’re so excited to share that Muttley’s Estate is now part of the Wagg & Purr family.

You might already know Muttley’s Estate for its beautifully crafted catnip wine for both cats & dogs — a playful, slightly indulgent treat that brings a sense of occasion to everyday moments with your pets. It’s the kind of product that makes people smile… and gets tails wagging and whiskers twitching.

From the beginning, it felt like a natural fit.

Both brands are grounded in the same belief: that the small moments we share with our pets matter. Whether it’s a quiet evening on the couch, a little celebration, or simply taking the time to spoil them “just because”, those are the moments that build the bond we cherish.

Muttley’s Estate adds something a little different to the mix — a touch of curiosity, a hint of magic, and a product that invites pets (and their humans) to slow down and enjoy something together.

For cats, catnip has long been known to spark playful, joyful behaviour. For some dogs, it can offer a gentle sense of calm. Muttley’s Estate brings that experience into a format that feels special — something to pour, share, and enjoy.

As part of Wagg & Purr, Muttley’s Estate will continue to grow while staying true to what makes it unique. You’ll start to see it woven into our collections, our gifting range, and the experiences we create for our customers and their pets.

This isn’t about changing what Muttley’s Estate is — it’s about giving it room to evolve, and sharing it with a wider community of pet lovers who appreciate thoughtful, beautifully made products.

We’re really looking forward to what comes next.